Content Marketing & Strategy

In addition to creating written content, I help publications and brands with content marketing, strategy, and management. I have edited publications, managed and run content marketing campaigns, and published my own blog for several years. I manage several Facebook pages, and run multiple social media accounts. I’m certified in Content Strategy for Professionals by Northwestern University, and have completed the Content Marketing Institute’s Master Class.

My CMS (content management system) of choice is WordPress. Project management tools I have worked with include Contently, Google docs, Teamwork, and Slack.

My services include:

  • Blog Publishing
  • Content Audits and Analysis
  • Content Strategy Counsel
  • Copy Editing
  • Editing
  • Editorial Ideation and Calendars
  • Ghostwriting
  • Marketing Plans
  • Presentations / Speaking Engagements
  • Project Management
  • Proofreading
  • SEO Writing
  • Social Media Strategy
  • Recruitment and Management of Writers, Photographers, and Graphic Designers

I have written white papers and blog posts on content marketing and social media, and can speak on these subjects. I have both moderated and participated on panels for audiences at:

  • ASJA (American Society of Journalists and Authors) Conference
  • Empire State Tourism Conference
  • Dutchess County Tourism “Lunch and Learn” Series
  • Pace University Lubin School of Business, Hotel Management class